Social Media Marketing Strategy
Developed a customized strategy to increase reach and build community in a special campaign run. The final videos resulted in a 400% increase in accounts reached, and 8x increase in engagement through likes, shares, comments, and saves.
Community Building Video Content
Brainstormed content ideas, filmed clips, and edited the final videos. Wrote each caption, and researched relevant hashtags to lead the target audience to find the brand. I created a brand hashtag being used for email marketing.
Social Media Education
Explained the strategy behind each video, and how they would engage the audience to enable the brand to reach their goals. Exercised care and research to fully show off the products that would resonate and excite their audience.
Instagram Reel
Instagram Reel
Instagram Reel
Leah took care in my products and researched my brand and marketing so the voice would be consistent. She nailed the tone of my brand so much that I felt like she was in my brain!
The actual videos were a 10/10 for me. Leah provided me with breakdowns on trending music, hashtags, and audiences for each one, and I felt very empowered to confidently post them on my own. I was ecstatic with the quality of the videos, but then the performance insights came in, and the numbers don’t lie.
Compared to my DIY videos, Leah’s videos had a 600% increase in plays, 400% increase in accounts reached, and a whopping eight times increase in engagement through likes, comments, shares, and saves. Not only were her videos connecting with more accounts, but they were also generating conversations and DMs with potential customers and contributing to the community aspect of my branding.
Leah is worth her weight in gold - and I am already counting down the days until my next launch so we can work together again!
Lyss S.
Choucre | Founder
Affiliate Marketing
Recommending brands to the client to initiate affiliate collaborations
Attention-Grabbing Instagram Videos
Filmed, edited, and released educational and entertaining video reels garnering +1500 plays
Organic Social Media Marketing
Developing a tailored social media content strategy increasing followers 2x in less than a month
Instagram Reel
Instagram Reel
Instagram Reel
Instagram Reel
Youtube Video Content Creation
End-to-end social video production, SEO, and channel branding
Social Media Live Show Production
Facilitating on-air live show production for 11 episodes on LinkedIn
Brand Awareness Focus
Grew followers from 0 to 1000 in 20 days on LinkedIn by posting relevant and engaging content
YouTube Live
YouTube
Leah is an extremely proactive individual who will keep your team motivated and on-task, no matter the challenge. She helped us take our initial idea into fruition and her efforts have resulted in an unprecedented amount of success and ROI. Our initial content marketing and social media rollout, under her guidance, were branded, concise, consistent, and effective.
She brought clear recommendations, fresh ideas, and outside-of-the-box thinking to our collective efforts. One of the things that stood out the most to me, was her unique ability to plug right in with our larger team, and work hand-in-hand with other organizational leaders to support or carry out the marketing efforts we were doing.
Johnny R.
Fresh Consulting | Director of Strategy
Video Content Marketing
Co-producing, filming, and editing Q&A videos for Facebook
Organic Social Media Marketing
Developing a tailored strategy and maintained a 10% content engagement rate on Facebook
Content Writing
Writing informational website copy in the brand’s tone
It has been amazing to work with Leah! She is so knowledgeable about strategy, she is detailed and committed. She takes the time to get to know us, to care about our service, and tailors the content to meet our audience and our voice. She has empowered us to step into broader opportunities for business growth. I would highly recommend Leah! We love you Leah!!
Stephanie J.
Pathway Geriatrics | Owner